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Mordy Oberstein

Head of SEO Branding AT Wix

Mordy is the founder of Unify, a brand development consultancy. He’s also the Head of SEO Brand at Wix and a communications advisor for Semrush. Renowned for his history of successfully repositioning brands, Mordy is also the author of numerous SEO studies, a frequent conference speaker, and sits behind the mic of the SERP’s Up podcast.

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December 2024 Google Core Update
November 2024 Google Core Update
Exploring URL Volatility in Google's AI Overviews
Understanding Google’s August 2024 Update

Understanding Google’s August 2024 Update

On August 15th, Google announced it was launching a Core Update for August 2024. While Google originally said it would take a month to complete, the update’s roll-out ended on September 3rd, lasting for a total of 20 days.
Sep 19, 2024