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Last updated: January 20, 2025

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  • Which keywords they target
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kicker.de Web Traffic Statistics

Get a snapshot of kicker.de online performance by viewing its most critical traffic metrics
Spy on your competitors’ traffic generation strategies
Identify your competitor’s top products, services, and categories
Reveal the competition’s best performing digital marketing channels

kicker.de Traffic and Visitor Engagement

Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In December kicker.de received 71.57M visits with the average session duration 08:20. Compared to November traffic to kicker.de has decreased by -2.05%.
Total Visits last 3 months
Dec71.57M
Nov73.07M
Oct74.57M
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kicker.de Website Traffic by Country

See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Kicker.de's core audience is located in Germany followed by Austria, and United Kingdom.
Country
All devices
Desktop
Mobile
Germany90.89%65.05M27.48%72.52%
Austria3.38%2.42M6.5%93.5%
United Kingdom1.6%1.14M6.29%93.71%
Russian Federation
0.59%423.13K0.87%99.13%
Hungary
0.53%381.51K3.98%96.02%
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kicker.de Traffic Share by Device

Quickly understand where a website`s traffic comes from and what devices visitors prefer to use. On kicker.de, desktops drive 26.73% of visits, while 73.27% of visitors come from mobile devices.
Desktop26.73%
Mobile73.27%
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All Devices
Desktop
Mobile

kicker.de Website Traffic Journey

Learn where visitors browse before landing on your competitor’s site and where they go after to find new opportunities for attracting your competition’s audience
Top SourcesTop Destinations
Direct
-7.06%
90.29%
Google organic
google.com
-15.89%
4.76%
Google organic
google.de
-9.39%
0.55%
+22.48%
0.51%
-42.71%
0.23%
kicker.ch
-31.04%
15.89%
basketball-world.news
+20.01%
5.7%
-25.78%
5.35%
+23.71%
4.29%
kicker.at
-69.16%
4.09%
kicker.de

On kicker.de, visitors mainly come from Direct (90.29% of traffic), followed by google.com (4.76%). In most cases, after visiting kicker.de, users go to kicker.ch and basketball-world.news.

kicker.de Competitors and Alternatives

Reveal other websites that your audience is interested in. See the list of domains users are browsing next. Kicker.de's audience also visits transfermarkt.de, followed by sportschau.de, and sport1.de.
#1
Visits:

41.48M

#2
Visits:

16.13M

#3
Visits:

23.23M

kicker.de Organic and Paid Website Traffic

Discover how your top competitor’s audience surfs the web so you can tailor your website experience perfectly at every stage of the customer journey. Kicker.de’s traffic has dropped by -9.45% month-on-month down to current organic search traffic. In addition, paid search traffic has increased by 82.34% up to current paid search traffic.
Organic Traffic
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kicker.de Organic Keywords

Organic Research is designed to help you discover competitors' best keywords.

kicker.de Top Organic Keywords

Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to kicker.de, while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.
Germany
KeywordIntentPositionVolumeCPC(USD)Traffic %
kicker
N
14,090,0000.4611.88%
fußball heute
C
12,740,0000.742.46%
bundesliga heute
C
11,830,0001.441.64%
em spielplan
I
24,090,00001.21%
em
I
56,120,0000.340.97%

kicker.de SEO Audit

Check out kicker.de’s site performance with an audit that detects issues related to crawlability, content, links, and coding
Assess your website’s performance and fix all associated issues
Make sure Google bot can crawl and index your website
Scan your website for 130+ technical and SEO mistakes

kicker.de SEO Audit and Website Health Check

See how your website’s overall health stands up to the competition. Fix any of the over 130 technical and SEO mistakes our tool finds
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