10 min read
How to Run Google Ads: A 10-Step GuideLearn how to run a Google ad campaign for your business in our step-by-step guide.
Hava SalsiNov 04, 2024
Paid Advertising
Paid advertising is a powerful way to promote your business online. Explore our resources and discover effective strategies from advertising experts to maximize your ROI.
9 min read
36 Google Ads Statistics You Should KnowDiscover the latest Google Ads statistics. Stay ahead with industry-specific data and trend forecasts.
Padrig JonesNov 04, 2024
12 min read
How To Create a Media Plan in 10 StepsThis post provides an introduction to media planning and detailed step-by-step instructions that’ll increase your knowledge about media planning—and your chances of marketing success.
Sonya MatejkoOct 30, 2024
8 min read
Media Planning: The Art of Setting Up Winning Ad CampaignsThis post provides an introduction to media planning and detailed step-by-step instructions that’ll increase your knowledge about media planning—and your chances of marketing success.
Sonya MatejkoOct 30, 2024
2 min read
How To Find Cheap Keywords for Your AdWords Campaigns
Pay per click marketing campaigns include not only landing pages, ad copy, offers and designs, but also CPC and bidding strategies. Before you assume PPC ads will bring you a fast ROI and monitor their effectiveness in your AdWords account, you should make sure they won‘t eat up your ad budget too quickly.Elena DryaminaOct 07, 2014
4 min read
10 Don'ts for Google AdWords
Last month, we shared “10 Dos for Google AdWords“ on the blog. That list wouldn‘t be complete without a list of “don‘ts“ to match! See the list after the jump. Let us know if you agree or disagree in the comments.Rocco Alberto BaldassarreAug 08, 2014
5 min read
RDSA: A Powerful New Google AdWords Campaign
Over the last couple of years Google AdWords has given ecommerce advertisers strong options for both dynamic advertising and remarketing. These options have proved invaluable for showcasing highly relevant, tailored ads to searchers, specifically for advertisers with thousands of products.Matthew UmbroMay 26, 2014
2 min read
Benefits of the Cost Per Click Advertising (CPC) Model
The key to successful performance of any online business is to find a source for highly targeted audiences and getting as many potential customers as possible at the lowest price. In most cases, cost per click advertising would perfectly suit the method for achieving this goal and attracting relevant visitors to any website at a very affordable price per visitor and on very beneficial conditions.SEMrush BlogMay 21, 2013
3 min read
Choosing Websites for Google Ads at the Google Display Network
The Google Display Network is a collection of websites on which you can place your business’ ads. There is a variety of ad types you can choose from. Furthermore, Google lets you be the captain of the ship with regards to selecting the websites your ads would be displayed on.SEMrush BlogApr 24, 2013